PROJECT OVERVIEW
Dubai, UAE
Bespoke Fashion / Luxury Fashion
Bespoke Garment Development, Embroidery, Mirror Work, Detailed Finishing,Designing, Label Designing, Packaging Design and Development
8 Weeks
Bespoke Fashion Creation
THE CHALLENGE
The client wanted to establish their USP in designer wear Kaftans and Bridal wear. Their budget required a thoughtful choice of fabrics, embroidery techniques,floral embellishments, mirror accents, easy pattern kaftans with heavy work and laced finished borders
The challenge was to bring together multiple decorative elements while maintaining a balanced cost, refined look and ensuring that inventory was reverse engineered to meet their revenue plan
OUR SOLUTION
The ODD Factory strategized their bespoke collection with a strong focus on design, pattern, fabric choice and detailed craftsmanship with precise finishing. The team worked on translating the client’s creative vision into a garment where the embroidery, embellishments and borders worked cohesively, thereby looking premium yet affordable for their audienceÂ
Key elements included:
- Smart choice of patterns
- Color SelectionÂ
- Ornamental floral and paisley-inspired motifs
- Detailed embellished borders and finishing
- Handcrafted surface detailing to enhance the overall design
- Mixing embroidery techniques including 2D and 3D
The final creation brings together high quality kaftans and bridal wear designs,intricate hand and machine work and statement detailing ensuring the client vision is met practically and realistically for their bespoke fashion brands success in Dubai’s online and offline fashion and lifestyle market
